TUI AG revenue by segment 2024

TUI AG's global revenue increased by 12.1 percent in 2024 over the previous year. Between October 2023 and September 2024, the Northern region, which includes TUI's tour operations and airlines in the UK, Ireland, and the Nordic countries, was the company's most profitable segment, generating 8.5 billion euros. Overall, TUI's revenue worldwide exceeded 23 billion euros in 2024.

Revenue of TUI AG worldwide from 2019 to 2024, by segment (in million euros)

Characteristic	Northern region	Central region	Western region	Hotels and resorts	TUI Musement	Cruises	Other segments
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Release date

December 2024

More information

Region

Europe

Survey time period

2019 to 2024

Special properties

fiscal year ending September 30

Supplementary notes

Figures prior to 2023 were previously published by the source. The source specifies that:

Northern region: comprises tour operator activities and airlines in the UK, Ireland, and the Nordics. This segment also included the Canadian strategic venture Sunwing, which sold its tour operation business in May 2023.
Central region: comprises the tour operators and airlines in Germany and the tour operator activities in Austria, Poland, and Switzerland. The tour operator in Italy was closed in 2020.
Western Region: comprises the tour operators and airlines in Belgium and the Netherlands, and the tour operator activities in France.
Hotels and resorts: includes hotels majority-owned by TUI, joint ventures with local partners, stakes in companies giving TUI significant influence, and hotels operated under management contracts.
Cruises: consists of the joint venture TUI Cruises, the former subsidiary Hapag-Lloyd Cruises, transferred to the joint venture TUI Cruises in July 2020, and Marella Cruises.
TUI Musement (previously Destination Experiences): delivers local services at TUI holiday destinations around the world.
All other segments: includes TUI business activities for the new markets, TUI AG's corporate center functions, the interim holdings, the group's real estate companies, and the Group's key tourism functions.